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Posted by on Mar 7, 2014 in Articles

Articles Written by Bob Bentz

Articles Written by Bob Bentz

***CLICK ON THE HEADLINE BEFORE READING***   Some of the published articles by Bob Bentz. 8/18/17 — Mobile Geo-Targeting for Trade Shows Given all the high costs of attending a trade show, it’s critical that you attract all the right people to your booth. That’s where geo-targeting comes in. 2/15/17 — Keeping Students Up to Date by Publishing Textbook In 2014 he was teaching Mobile Marketing and started writing supplemental materials for the course as mobile marketing is a constantly evolving field. By the end of the quarter, he had over 100 pages written.  Bob realized he had 1/3 of a textbook done and wanted to complete it. 7/8/16 — Types of Mobile Display Advertising High-profile advertisers prefer rich media mobile ads because they create an exciting and engaging user experience that conveys the advertiser’s message with greater recall. 6/10/16 — Mobile Video With the advent of large data packages and prolific Wi-Fi, consumers are watching video regardless of whether they are in their home, at the office, or on...

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