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Mobile Marketing Expertise: Bob Bentz

Posted by on Sep 8, 2014 in Portfolio

The following information was provided to a series of questions from a trade show that ultimately hired me to be a speaker.  I thought it might be helpful to those of you seeking an experienced mobile marketer for your upcoming event. I have been involved in mobile marketing since its infancy.  In the late 1990’s, mobile marketing in Europe was about 3 years ahead of North America.  By virtue of my company having an office in the United Kingdom, Ireland, Czech Republic, and Slovakia, I was made aware of the industry long before most Americans. In 2002, based on success we had seen in Europe, we began one of...

Travel vs. Local Baseball: Which Should I Play?

Posted by on Aug 23, 2014 in Baseball

I’ve been a baseball coach for over twenty years.  Most years, I coached a local team, an all-star team, and a travel team.  So, I’m not biased one way or the other.  I see the value in almost every level of baseball. Today, there are many threats to baseball.  The recent success of the Taney and Jackie Robinson Little League teams are exceptions to the rule; kids in the inner cities are not playing baseball like they used to with some notable exceptions.  Another threat is the growing popularity of lacrosse.  I, for one, live in a town where the number of lacrosse players (especially girls) that go on...

Articles Written by Bob Bentz

Posted by on Mar 7, 2014 in Articles

Some of the published articles by Bob Bentz. 8/11/15 — Smart Pizza Marketing PODCAST INTERVIEW In this episode with Bob Bentz, we go over what else to consider when it comes to mobile marketing and many other ways it can help grow your business. 7/18/15 — There is no Prime Time Anymore A mobile advertisement at 9 AM is worth the same as a mobile advertisement at 9 PM.  You’ve reached essentially the same number of people and you’ve received similar engagement and acquisition. 6/15/15 — Why Facebook is the Best Advertising Medium of All Time When it comes to time spent with media, mobile gets 24% of the...