Posted by Bob Bentz on Jun 29, 2016 in Videos
There is a current shortage of 43,000 truck drivers in the United States and recruiting truck drivers has become a major pain for human resources directors at both trucking companies and companies that rely on truck drivers to move their goods. Fortunately, there’s a solution to this truck driver headache and it starts on the driver’s mobile phone. Watch this video and learn how companies such as Papa John’s Pizza, O’Reilly Auto Parts, and Holland Trucking are using a mobile first approach to solving this...
Posted by Bob Bentz on Mar 19, 2016 in Videos
Author Bob Bentz discusses his new book about mobile marketing, Relevance Raises Response: How to Engage and Acquire with Mobile Marketing. The book can be purchased at Amazon or at...
Posted by Bob Bentz on Feb 26, 2016 in Baseball
An American in Baseball-Crazed Cuba A friend of mine recently made a trip to Havana in part to see a professional baseball game, but he got the surprise of his life when the local Cubans asked him to play in their baseball game the next day. This is Anthony’s recap of that game and the next day when he got a chance to play the game he loves with other people that love the game of baseball. He asked me to print it here and I gladly agreed to publish his unique and moving story. by Bob Bentz Habana, Cuba – Along with my Cuban host from the casa...
Posted by Bob Bentz on Feb 26, 2016 in Portfolio
MOBILE MARKETING SECRETS REVEALED 9 Strategies to Help Your Business Laser Target Prospects and Sell More “The mobile phone is our lifeline. It is our gateway to the world. It is our digital DNA.” So begins the first chapter of Relevance Raises Response: How to Engage and Acquire with Mobile Marketing, by Bob Bentz, president of mobile-first digital agency Purplegator. King of Prussia, PA – Today, author Bob Bentz announced that he will be giving away the first chapter to his new 354 page book, Relevance Raises Response: How to Engage and Acquire with Mobile Marketing for free. Marketers that want to download the first chapter of the book should visit: http://RelevanceRaisesResponse.com/free-mobile-marketing-book The...
Posted by Bob Bentz on Sep 8, 2014 in Portfolio
The following information was provided to a series of questions from a trade show that ultimately hired me to be a speaker. I thought it might be helpful to those of you seeking an experienced mobile marketer for your upcoming event. I have been involved in mobile marketing since its infancy. In the late 1990’s, mobile marketing in Europe was about 3 years ahead of North America. By virtue of my company having an office in the United Kingdom, Ireland, Czech Republic, and Slovakia, I was made aware of the industry long before most Americans. In 2002, based on success we had seen in Europe, we began one of...
Posted by Bob Bentz on Aug 23, 2014 in Videos
If you own a jewelry store, the Treasure Text event from ATS Mobile, is one of the best promotions that you can possibly make. It is great publicity and you’ll likely get your investment back that same day in ring sales....
